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http://www.autoexpress.co.uk/news/autoe ... ender.html
Land Rover to ditch Defender?
End of the road is one of three options mooted for much-loved 4x4, says company boss
By Richard Yarrow
28th July 2011
Is Land Rover about to ditch the Defender? Thats certainly one of the options being considered by the brands bosses, as it decides the fate of its iconic mud-plugger.
In an exclusive interview with Auto Express, Land Rover UKs MD Colin Green explained that coming up with a plan for the 4x4 was a huge challenge. If we get it wrong we are messing up one of the industrys biggest icons, and in that sense its a tremendous responsibility.
Other options include fitting cleaner engines to extend the life of the Defender yet again, or a complete redesign, according to Green.
On sale since 1947 and meeting Euro V emissions regulations until 2016, Defender is popular with farmers, rescue services and utility companies. But Green said the issue was how to keep its legendary capability, but expand its appeal to attract new customers seeking a less functional vehicle.
One proposal would see a new version built on the same platform as Discovery and Range Rover Sport, but that chassis is expensive compared to the current one.
Another option is to carry on the current model using Euro VI engines. A third is that we abandon that section of the market. Its our least preferred choice because we have serviced that customer base for a long time, but theres no point in servicing the customer and not the business. We have to make money and all three options are on the table, said Green.
What do you think the future of the Defender should be? Leave a comment below.
Read more: http://www.autoexpress.co.uk/news/autoe ... z1TQDbHMYz
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Sellest uudisest võib välja lugeda kaks uudist:
1)Ilmselt toodetakse praegust Defenderit kuni 2016, mitte kuni 2014 nagu varem lubati.
2)Toodud valikutes Defenderi tootmise ÜLDSE lõpetamise idee on murettekitav.
Land Rover to ditch Defender?
Land Rover to ditch Defender?
MTÜ Eesti Land Roveri Klubi
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SERIES II A 109"( '70 )-"Tindiplekk" / LR90 ( '88 )- "Inetu Pardipoeg" + palju unistusi
Kristjan Vaarmann (+372)5010599 kristjan.vaarmann@landroverclub.ee
Land Rover'iga nakatatud ja mudas müttamas aastast 1996!
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SERIES II A 109"( '70 )-"Tindiplekk" / LR90 ( '88 )- "Inetu Pardipoeg" + palju unistusi
Kristjan Vaarmann (+372)5010599 kristjan.vaarmann@landroverclub.ee
Land Rover'iga nakatatud ja mudas müttamas aastast 1996!